Monday 25 July 2016

Some of the Frequent Mistakes You Should Avoid In Your Business Signage

When you plan signage for your shop or corporate there are things that should be kept in mind. Many shop owners and business corporate understand the idea of having a business signage but do not give much importance to its detail and make mistakes. Here are some of the most commonly made mistakes that you should avoid when planning your business signage. Some of them are mentioned below for your benefit:-



  • Spelling errors -

Understand that the signage you put out for the public to see is your first impression of your shop or business on them. Misspelling is an unforgivable mistake. When you put out your signage for the public, make sure you do not commit any misspellings. Misspelled signage is highly noticed (not in a good way). Before you sign off for the signage to go public, make sure you double check the spellings in your signage.
  • Using unintelligent fonts -

There are many fancy fonts available for you to choose from. The font style used in a signage is not just about fashion statement it is also about attracting public attention. If you choose an unintelligent font which is difficult to read and is confusing, it will do the opposite of attracting customers to your shop or business. According to sign makers it is good to choose unique and designer fonts but make sure that the words in your signage is easily readable and cannot be misinterpreted in any manner.
  • Placement of signs -

As mentioned earlier, the main purpose of a signage is to attract people’s attention. The placement of the signage makes a huge difference to your purpose. Make sure you choose a placement for your signage which makes it visible to the general public easily. It is not worth to place a signage which is difficult to see or takes time for the customers to read.

Avoid all the above mistakes and make a signage that reflects your business and shop in a positive way.

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